Cisco Extends Webex Data Residency to the UK, Bolstering Data Sovereignty for British Organizations
Cisco has officially announced the extension of its Webex data residency capabilities to the United Kingdom, a significant move that will allow organizations across the nation to process and store their Webex Meetings, Messaging, Calling, Slido, Contact Centre, and AI Assistant data within the UK. This development, building on the company’s successful introduction of EU […]
Jellyfish Agency Leverages AI-Powered Share of Model Metrics to Transform Programmatic Advertising and Boost Sales for Project Management Institute
The landscape of digital advertising is undergoing a fundamental transformation as artificial intelligence shifts from a creative tool to a central driver of media strategy and execution. Jellyfish, a digital marketing agency under the Brandtech Group umbrella, has introduced a proprietary methodology known as "Share of Model" to redefine how brands measure their influence and […]
European Commission Awards Up to €180 Million for Sovereign Cloud Services to Bolster Digital Autonomy
The European Commission has announced a significant tender award, potentially worth up to €180 million over a six-year period, for the procurement of sovereign cloud services. This strategic initiative aims to equip EU institutions, bodies, offices, and agencies with cloud infrastructure and platforms that prioritize data sovereignty and enhance the digital autonomy of the European […]
Social Media Claims Dominance in Digital Advertising as Creator Economy Becomes Institutionalized Core Media Channel
The digital advertising landscape underwent a seismic shift in 2025, as social media officially overtook search to command the largest share of the market, fueled by a professionalized creator economy and a fundamental realignment of brand strategies. According to the latest annual assessment from the Interactive Advertising Bureau (IAB) and PwC, social media advertising expenditures […]
Casper Returns to Brand Advertising With Dark Humor Campaign Addressing Modern Daymares
Casper Sleep, the company that once redefined the mattress industry through direct-to-consumer innovation and aggressive subway marketing, has officially ended a four-year hiatus from major brand advertising. The company’s return to the airwaves comes via a new campaign titled "Daymares," a series of dark-humor films developed in partnership with the creative agency Orchard. The campaign […]
The AI Boom’s Public Sector Frontier: Navigating Constraints with Purpose-Built Small Language Models
The transformative power of artificial intelligence (AI) is no longer confined to the private sector; it is rapidly permeating every industry, including the public sector. Government institutions worldwide are facing increasing pressure to embrace AI technologies to enhance efficiency, improve services, and address complex societal challenges. However, the path to AI adoption for public sector […]
Curiosity Stream Offers Lifetime Subscription at Significant Discount, Fueling Entrepreneurial Knowledge Acquisition
In a strategic move designed to empower continuous learning among professionals and entrepreneurs, Curiosity Stream is currently offering a lifetime subscription to its Standard Plan at a substantially reduced rate, presenting a unique opportunity for individuals committed to intellectual growth. This limited-time promotion, available until April 19th, allows subscribers to access an extensive library of […]