emerges
The Shifting Paradigm of E-commerce Acquisition as AI-Referral Traffic Emerges as a High-Intent Growth Channel
The global e-commerce landscape is currently undergoing a transformative shift as artificial intelligence (AI) search and chat platforms evolve from mere novelty tools into powerful engines of customer acquisition. While these channels currently represent a small fraction of total web traffic, recent data suggests that the visitors they do send to retail sites are exceptionally […]